Local SEO Checklist For Banks
In the process of creating an effective SEO strategy for banks, one question often pops up – What is the easiest way for bank websites to get to position one in the search engines and attract more potential customers? – The answer is simple – focus on local SEO. When it comes to banks, location is everything. And it makes […]
4 SEO Mistakes Most Banks Make
Nowadays, when most banks understand the importance of having an effective SEO strategy in place it is not a surprise that they try their best to get that desired first page on Google. And again it is no wonder that many of them make mistakes in the process. Let’s be honest, there are countless resources and SEO tips available today […]
10 tips for banks to engage social media audience
There is a pretty common notion going around, and no hard feelings here – that banking is boring. Most people with no educated understanding of the field find it confusing, hard to grasp, and sometimes even frustrating. The bad news here is that these people are your potential and existing customers. Leaving them confused and frustrated leaves you pretty much […]
5 Reasons Why Your Bank MUST Use Targeted Landing Pages
Sending your customers to a well-designed, functional, and easy-to-use homepage is often viewed by banks and credit unions as one of the main elements of a great marketing and website design strategy. And, this view is not wrong. However, smart financial institutions go a step further in attracting and converting their customers by utilizing the benefits of having multiple landing […]
Beginners Guide to Technical SEO for Banks
As any other type of business, banks need to stay up to date with the trends of digital marketing and enhance their online presence. SEO is a crucial element of any digital marketing strategy, and it’s a step that shouldn’t be skipped. When in need of a reliable and trustworthy bank, most people rely on and trust search engines such […]
What are website A/B tests and why is it critical that your bank does them?
You already know that bank customers are not big fans of changes. And it makes sense, as a financial institution you’re managing their hard-earned money and sensitive information. You want and need their loyalty. To earn their trust, you have to lock in the banking experience. Or in other words, providing all the security and safety and making relevant and […]