6 Tools That Improve The Conversions On Your Bank’s Website
Money is viewed as a limited resource by the human brain. People are naturally wary about who they trust with their money or financial information since they are wired with loss aversion. As a result, the most difficult problem for banks is to overcome people’s trust concerns by providing online experiences that appeal to their current and prospective clients. Website […]
How to Identify Unhelpful Content on your Bank Website
Far too many marketers believe that having a great quantity of content on their website is the cornerstone to ranking high for SEO and establishing an image as an industry top performer. In practice, this is not always the case, as there is some truth to the adage – less is more. Too much content, especially unhelpful content, can be […]
Key Steps To Earn Positive Reviews For Your Banks
The value of both favorable and unfavorable online reviews left on your bank’s website continues to grow with each passing day. One of the most effective resources for gaining new and potential customers today is to let them read about different people’s experiences using the same product or service. In fact, according to a survey conducted, 90% of customers research […]
How Can Banks Take Advantage of Google My Business Profile
In recent years, especially since the Covid-19 pandemic hit, consumers’ shopping habits have transformed in many ways. Most people are now comfortable with e-commerce platforms and more often they prefer online shopping to physically visit stores or companies. Online banking has also become one of the standard consumer practices as a convenient method of managing financial transactions. For that reason, […]
How to Optimize Your Bank Website For Voice Search
Every effort put into optimizing your bank website has one sole purpose – to make it visible to your potential customers. Or even make it their first choice when they need banking services. Therefore, it’s a good idea to be on the lookout for all the new trends in the digital world that constantly arise and find ways to introduce […]
Why Should Bank Websites Have Online Chat
In recent years, we have all witnessed the digital transformation of the banking industry. Moving from predominantly physical interaction with bank tellers and using paper bills, coins and cheques to purely online self-service banking activities, the banking experience through the years has completely changed. Long gone are the days when customers would wait in line at the local banks to […]
