Key Steps To Earn Positive Reviews For Your Banks
The value of both favorable and unfavorable online reviews left on your bank’s website continues to grow with each passing day. One of the most effective resources for gaining new and potential customers today is to let them read about different people’s experiences using the same product or service. In fact, according to a survey conducted, 90% of customers research […]
How Can Banks Take Advantage of Google My Business Profile
In recent years, especially since the Covid-19 pandemic hit, consumers’ shopping habits have transformed in many ways. Most people are now comfortable with e-commerce platforms and more often they prefer online shopping to physically visit stores or companies. Online banking has also become one of the standard consumer practices as a convenient method of managing financial transactions. For that reason, […]
How to Optimize Your Bank Website For Voice Search
Every effort put into optimizing your bank website has one sole purpose – to make it visible to your potential customers. Or even make it their first choice when they need banking services. Therefore, it’s a good idea to be on the lookout for all the new trends in the digital world that constantly arise and find ways to introduce […]
Why Should Bank Websites Have Online Chat
In recent years, we have all witnessed the digital transformation of the banking industry. Moving from predominantly physical interaction with bank tellers and using paper bills, coins and cheques to purely online self-service banking activities, the banking experience through the years has completely changed. Long gone are the days when customers would wait in line at the local banks to […]
Which are the top 20 banking search terms and how to use them in your SEO strategy
What is the number one rule in content marketing? – Always perform thorough keyword research. Find the right keywords and create your content around it. Understand what your customers are searching for when browsing Google for banking information or services. In other words, identify the most common search terms and use them wisely. Not only that the keyword research is […]
5 Biggest Mistakes Bank Marketers Make During a Website Redesign
There are countless reasons why it’s good to make a website redesign every once in a while. Some recommendations are that any website, including bank websites, should be refreshed every three years. Whatever the reason or timing, if you decide to redesign your bank website it’s of prime importance to keep your digital marketing strategy in mind. Many marketers often […]